dayhike.co.uk
Dayhiker - Plum
Dayhiker - Plum
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Built for slow mornings, cooler evenings, and the well-earned rest after a day on the trail, this hoodie is our way of saying: welcome to Dayhike. Made from 100% organic cotton with a medium, unisex fit, it’s soft, warm, and made to last — whether you're layering up at camp or keeping it casual back in town.
This is our community piece — a minimal, logo-led design that marks the start of something. By wearing it, you’re not just buying a hoodie — you’re stepping into the Dayhike journey with us, flying the flag for a growing community that believes in the power of being outdoors and offline.
Fit & Materials
- Medium fit, unisex style. Take a look at our Sizing Guide.
- 350gsm — not too light, not too bulky
- 100% organic ring-spun combed cotton
- PETA-approved vegan, OEKO-TEX certified, and printed with non-toxic water-based inks
- Shell-brushed interior for softness
Design
- Large Dayhike logo on the chest — clean, bold, and minimal
- Designed as a lifestyle staple, not technical gear
- Finished with matching colour drawcords, metal eyelets and tips
- Front kangaroo pocket for comfort and warmth
- Made for rest days, fire pits, and post-hike coffee stops
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Product Information
Sizing & Fit
Most of our clothing is a unisex, medium fit unless stated otherwise. We always recommend checking our sizing guide before placing your order.
As a small, made-to-order business, even returns and exchanges come at a cost — once an item is produced, it’s paid for. Taking a moment to check sizing helps us reduce waste and keep things running fairly and sustainably.
Please note:
- A tolerance of up to ±2cm is standard on all garment measurements.
- While we try to match colours and shades as closely as possible to product images, slight variations may occur depending on the dye batch and screen settings.
Made to Order
Every Dayhike item is made to order. That means:
- No unnecessary stock
- No overproduction
- Less environmental impact
Your clothing is produced especially for you once you’ve placed your order. This allows us to operate more sustainably, reduce waste, and offer high-quality pieces without mass production. Please allow up to 5 working days for your order to be made before dispatch. We promise it’s worth the wait.
Garment Care
Unless stated otherwise, we recommend caring for your clothing as follows:
- Wash at 30°C with similar colours
- Wash and iron inside out
- Do not tumble dry
- Do not iron directly on the print
You may notice a slight vinegar scent on arrival — this is from the eco-friendly inks used in our printing process and will disappear after the first wash. A small amount of shrinkage (up to 5–6%) is also normal after washing.
Ethical & Sustainable Responsibility
We’re committed to doing things properly. That means prioritising people, the planet, and product quality at every step.
Our clothing meets the following certifications and standards:
- GOTS (Global Organic Textile Standard)
- OEKO-TEX® Standard 100 – tested for harmful substances
- PETA-Approved Vegan
- Fair Wear Foundation – ensuring fair wages and safe conditions
- All of our designs are printed using eco-friendly NeoPigment™ inks — water-based and completely free from heavy metals, formaldehyde, and Alkylphenol Ethoxylates (APE). The waterless printing process makes it a non-toxic, biodegradable, and low-impact choice for both people and planet.
Our partner factories run on renewable energy and are classed as climate neutral, achieving up to 90% carbon reduction through solar power and responsible manufacturing.
We don’t believe in fast fashion. We believe in thoughtful design, slow production, and clothing made to last — garments that are made well, worn well, and loved for longer.
Our Approach to Design
We work directly with talented freelance illustrators and designers — no AI, no shortcuts. Every piece of artwork we produce is either hand-drawn or hand-rendered and digitally refined. We go through multiple rounds of iteration to get each design exactly right.
Our themes are rooted in nature — inspired by landscapes, plant life, traditional craft, and natural materials. We aim for simplicity and meaning over trends, with every colour palette and shape chosen for a reason.
When you wear Dayhike, you’re not just wearing a design. You’re wearing the journey behind it.